Case Study · International E-commerce
Grand Moroccan Bazaar
Presenting Moroccan craftsmanship worldwide through a clear, trustworthy cross-border store.
The Challenge
How do we turn Moroccan craftsmanship into a trusted international shopping experience?
The project needed to communicate cultural and handmade value while simplifying currency, payment, shipping and trust for customers shopping outside Morocco.
Our Approach
From strategy to a clear, conversion-ready experience.
Discover
We analysed the existing experience, audience needs and the project’s commercial priorities.
Design
We organised the information and journeys around clarity, trust and mobile use.
Build
We implemented a lightweight WordPress and Gutenberg experience with practical management tools.
Launch
We tested content, forms, language paths and key actions before rollout.
The Solution
The solution we built.
The WooCommerce store combines a visual catalogue, structured product pages, multi-currency checkout, international payments and organised order fulfilment.
Key Deliverables
What we delivered.
01
Catalogue & UX
A clear structure aligned with user needs and organic visibility.
02
WooCommerce & Checkout
A practical system that supports discovery, trust and conversion.
03
Payments & Shipping
Operational tools and workflows for sustainable day-to-day management.
The Outcome
Grand Moroccan Bazaar now has an e-commerce foundation built to showcase Moroccan crafts and receive international orders.
Result: a clearer digital presence, simpler management and a more direct path for users.
Rokn El Web
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